The New York Times
reports the Stones’ forthcoming concerts in London and New Jersey in November. The
article is illustrated by a charming picture of the group in 1962 with Brian
Jones leading from the front in a narrow tie and sharp suit. Making much of the
contradictory nature of their previously espoused anarchy John Pareles finds
them now ‘disciplined’ and ‘a symbol of stability’.
What is most noticeable
to a London ear is what must be the New York Times’ house style. After the
first mention of a person’s full name the writer or sub then edits the name to
title then surname. Thus in his interview from Paris Keith Richards becomes Mr
Richards and Mick Jagger is Mr Jagger who can ‘twitch and shimmy all over a
stage’.
To English ears in 2012 this
seems unusually formal - Mr Richards conjuring up a strict Welsh primary school
teacher and Mr Jagger the chap who used to be responsible for keeping the
school clean and tidy. Jon Pareles first introduces the band’s manager in the
early 80’s - Andrew Loog Oldham - who apparently urged them to become the
“anti-Beatles” the opposite of an “ingratiating, uniformed, clean cut pop-rock
band”. However there is no further reference to the band’s early guru so we
never find out whether he would be given the title of Mr Loog Oldham or simply
Mr Oldham. Never first names it seems not “Andrew” or “Keith” or Mick”.
It is a surprising
example of what seems to be American formality compared with British
informality - British newspapers regularly calling the Prime Minister “Cameron”
and the prospective Archbishop of Canterbury “Welby”.
Earlier last century the matter of
how you address a married woman became an issue for the newspaper. In 1932 Amelia Earheart wrote to the editor asking why
she was being named ‘Mrs Putnam’ rather than by her full maiden name. The
letter is a very good example of quiet assertiveness.
Whether she was making a
point or simply writing ‘tongue in cheek’ we can’t
be sure but Amelia refers to a gift of orchids made to her by the editor’s wife ‘Mrs Sulzberger.’
be sure but Amelia refers to a gift of orchids made to her by the editor’s wife ‘Mrs Sulzberger.’
Style Guide
If you plan to write for
New York Times you may need “The Official Style Guide Used by the Writers and Editors of the World's
Most Authoritative Newspaper – The New York Times Manual of Style and
Usage” available from Amazon.
No one seems to know
whether it was Churchill or George Bernard Shaw who said “The United States and
Britain are two countries divided by a common language” but when it comes to
giving your interviewees exaggerated courtesy New York journalists take the prize.
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